Broad Lantern Media builds fast, modern websites and runs local SEO for local businesses, home service pros included, so the next call, click, or booking goes to you instead of the competitor down the street.
A site that loads fast and converts, a map pack listing that shows up first, and a brand that looks like the business you actually are. We handle all three under one roof.
Google Business Profile optimization, citation cleanup, and review strategy built to get your truck in the top three local results.
MOST REQUESTEDFast, mobile-first WordPress sites built around one job: turning a visitor into a booked estimate before they hit the back button.
CORE SERVICEGoogle LSA and PPC campaigns targeted to your service area, tracked down to the call and the job, not just the click.
GROWTHAutomated review requests and response workflows that turn happy customers into the five-star proof new ones are looking for.
RETENTIONThey search "plumber near me," or "family dentist," or "best tacos in town," look at three listings, and pick one. If your business isn't one of those three, the budget you spent building a great company doesn't matter that day.
That's the gap we close, and we track it in numbers you can actually see.
They either pull up the map, or they ask AI. Local visibility means winning in the map pack and showing up when someone asks ChatGPT or Google's AI Overview for a recommendation.
When someone searches "[service] near me," we get you into the top 3 of the map pack, and winning across your whole service area, not just near your office.
When customers ask ChatGPT, Google's AI Overviews, Perplexity, or Gemini for the best local pro, we make sure your business is the one they mention.
Ranking everywhere sounds good until you're paying a crew to sit in traffic. We build your visibility where you actually want to work, so jobs land near your shop instead of the far edge of the metro.
Every hour a truck spends driving is an hour nobody's billing for. Ranking tight around your shop means shorter drives and more jobs per truck per day.
When your jobs cluster in the same few neighborhoods, your crew runs them back to back instead of crossing town twice in one day.
We show you which neighborhoods you already win and which ones are worth pushing into. You decide where the next job comes from.
The same four stages for every service business we take on, in this order, every time.
We pull your current rankings, site speed, and Google Business Profile health so we know exactly what's costing you calls before touching anything.
Your site gets rebuilt on a fast, mobile-first WordPress foundation with clear calls to action and your service areas built into the structure.
We connect analytics, call tracking, and rank tracking from day one, so results are visible in your monthly report, not just claimed in it.
Ongoing local SEO, content, and review generation keep pushing you up the map pack as new competitors show up in your area.
A sample of the sites and campaigns behind the numbers above.
Full site rebuild plus local SEO for a 3-county service area.
↑ 212% organic calls in 5 monthsGoogle Business Profile overhaul and review generation system.
↑ Map pack rank #9 → #2New site architecture built around emergency and insurance leads.
↑ 3.1x quote requestsNew-patient funnel with online scheduling and a local SEO overhaul.
↑ 64% new patient bookingsLead-gen landing page and SEO built around discovery-call bookings.
↑ 3.4x discovery calls bookedLocal SEO and Google Business Profile overhaul against big-box competition.
↑ 58% in-store visits from searchWe went from page two to the map pack in under two months. Broad Lantern actually explains what they're doing instead of just sending a report full of jargon.
Home service pros are where we're putting the most energy right now, but the same playbook, get found, get clicked, get booked, works for any local business that lives or dies by search.
HVAC, plumbing, electrical, roofing, landscaping, and the trades.
See the HVAC example →Boutiques, hardware stores, and neighborhood shops competing with big-box search results.
Menus, reservations, and reviews built to win "near me" searches at dinnertime.
Law firms, accountants, and real estate agents who need to look established online.
Practices that live or die by new-patient search and easy online scheduling.
Therapists, life coaches, and spiritual practitioners, our client base for years.
View this work →Your numbers, not ours. Adjust the sliders and see where a plan pays for itself.
Illustrative only, based on the numbers you enter above.
Pick the plan that fits where your business is today. Every plan includes the reporting to prove it's working.
For small local businesses just getting on the map.
For growing businesses expanding their service area.
For established businesses dominating local search.
Free, no-pressure audit of your site, your Google Business Profile, and where your top three competitors are beating you.