Broad Lantern Media builds fast, modern websites and runs local SEO for local businesses, home service pros included, so the next call, click, or booking goes to you instead of the competitor down the street.
To win more calls than your competitors, you need a high-speed website designed to convert, a #1 Google Maps listing, and a modern brand profile customers trust. Get complete local search engine optimization and web design in one simple package.
Google Business Profile optimization, citation cleanup, and review strategy built to get your truck in the top three local results.
MOST REQUESTEDFast, mobile-first WordPress sites built around one job: turning a visitor into a booked estimate before they hit the back button.
CORE SERVICEGoogle LSA and PPC campaigns targeted to your service area, tracked down to the call and the job, not just the click.
GROWTHAutomated review requests and response workflows that turn happy customers into the five-star proof new ones are looking for.
RETENTIONBroader organic search visibility beyond the map pack, for customers who research before they're ready to call.
ORGANIC REACHConsistent content and engagement on the platforms your customers actually use, so you stay top of mind between jobs.
VISIBILITYAutomated, timely emails triggered by real customer events, keeping past customers coming back without extra manual work.
RETENTIONSelect the right level of service for your business today. Zero hidden fees, no long contracts, and full reporting on every campaign.
For small local businesses just getting on the map.
For growing businesses expanding their service area.
For established businesses dominating local search.
They search "plumber near me," or "family dentist," or "best tacos in town," look at three listings, and pick one. If your business isn't one of those three, the budget you spent building a great company doesn't matter that day.
That's the gap we close, and we track it in numbers you can actually see.
Whether local prospects open Google Maps or ask an AI assistant for the best service in town, we make sure your business is the top recommendation on both fronts. Complete local search engine optimization built to capture every lead.
When someone searches "[service] near me," we get you into the top 3 of the map pack, and winning across your whole service area, not just near your office.
When customers ask ChatGPT, Google's AI Overviews, Perplexity, or Gemini for the best local pro, we make sure your business is the one they mention.
Every local agency says "full service" and "data driven." Here's what's actually different about working with us, in terms you can hold us to.
Every website page, ad, Google Business Profile listing, and review reply can go out inx English and Spanish, actually written and vetted by a native Spanish speaker on our team. There's no translation button run after the fact, it's built bilingual from the start, reaching the Spanish-speaking homeowners in your service area that nobody else is reaching.
WHAT SETS US APARTYou sign a short service agreement so the terms are clear on both sides, and you can end it with 30 days' written notice. No minimum term, no termination fee. We have to earn the next month every month.
MONTH TO MONTHIf you already have a domain, Google Business Profile, or ad accounts, we work directly inside them, nothing gets recreated or moved. If you don't have something set up yet, we'll create it in your name from day one. Either way, you own it outright, we manage access only while your campaign is actively running.
NOTHING HELD HOSTAGEEvery month, you get a real report through the Broad Lantern dashboard, your rankings, your calls, your campaign performance, laid out clearly in one place. No raw data exports, no learning three different Google tools just to understand how things are going.
CLEAR REPORTING, NOT SPREADSHEETSOut-of-bounds leads waste time and fuel. By aligning your Google Business Profile and local search signals with your actual service area, we help filter out distant callers so your team can focus on securing work closer to your shop.
Every hour a truck spends driving is an hour nobody's billing for. Ranking tight around your shop means shorter drives and more jobs per truck per day.
When your jobs cluster in the same few neighborhoods, your crew runs them back to back instead of crossing town twice in one day.
We show you which neighborhoods you already win and which ones are worth pushing into. You decide where the next job comes from.
Getting found online shouldn't depend on which language you're most comfortable running your business in. We offer the exact same services, local SEO, web design, advertising, reputation management, and more, with direct, bilingual communication throughout, not a translated version handed off to someone else.
Every consultation, strategy call, and monthly report can happen entirely in Spanish if that's what works best for you.
The same four stages for every service business we take on, in this order, every time.
We pull your current rankings, site speed, and Google Business Profile health so we know exactly what's costing you calls before touching anything.
Your site gets rebuilt on a fast, mobile-first WordPress foundation with clear calls to action and your service areas built into the structure.
We connect analytics, call tracking, and rank tracking from day one, so results are visible in your monthly report, not just claimed in it.
Ongoing local SEO, content, and review generation keep pushing you up the map pack as new competitors show up in your area.
A sample of the sites and campaigns behind the numbers above.
HVAC & COOLING
Full site rebuild plus local SEO for HVAC companies across a 3-county service area.
↑ 212% organic calls in 5 months
PLUMBING
Google Business Profile overhaul built on our local SEO for plumbers approach.
↑ Map pack rank #9 → #2
ROOFING
New site architecture built around emergency and insurance leads, part of our local SEO for roofing companies program.
↑ 3.1x quote requests
FAMILY DENTAL
New-patient funnel with online scheduling, part of our marketing for medical and dental practices.
↑ 64% new patient bookings
LIFE COACHING
Lead-gen landing page built on our marketing for life coaches strategy, focused on discovery-call bookings.
↑ 3.4x discovery calls booked
RETAIL & LOCAL SHOPS
Google Business Profile overhaul against big-box competition, part of our marketing for retail shops approach.
↑ 58% in-store visits from searchReal answers on ranking, reviews, and getting found online, no fluff, no sales pitch, written to actually help.
If your business name, address, or phone number appears differently across the web, Google gets confused and your local rankings…
READ MORE →Tourists driving into the Pocono region search Google Maps before they park the car. Here's why your business shows up…
READ MORE →Google Business Profile reviews do more than build trust with customers. They are one of the clearest signals Google uses…
READ MORE →When a homeowner's furnace dies at 10 PM or a pipe bursts on a Sunday morning, the contractor who ranks…
READ MORE →We went from page two to the map pack in under two months. Broad Lantern actually explains what they're doing instead of just sending a report full of jargon.
Though home services form a major part of our daily work, our three-part local SEO playbook—increase local reach, drive targeted traffic, and capture inbound calls—works for any business that wins customers through search.
HVAC, plumbing, electrical, roofing, landscaping, and the trades.
See the HVAC example →Boutiques, hardware stores, and neighborhood shops competing with big-box search results.
Learn more →Menus, reservations, and reviews built to win "near me" searches at dinnertime.
Learn more →Law firms, accountants, and real estate agents who need to look established online.
Learn more →Practices that live or die by new-patient search and easy online scheduling.
Learn more →Therapists, life coaches, and spiritual practitioners, our client base for years.
Learn more →Select a plan and enter your average job value to see your numbers: the exact booked calls needed to cover your investment and your projected return beyond break-even.
Pre-filled based on the plan's scope — drag it if you'd rather test your own estimate.
Illustrative only, based on the numbers you enter above.
Request a complimentary local search review. We’ll analyze your website speed, audit your Google Business Profile setup, and show you the exact visibility gaps your top three competitors are using to capture local leads.
