We built broadlantern.com with the same process we use for clients: plan the pages around what people search for, build it fast and mobile-first on WordPress, and wire in local SEO from day one. This page shows what went into it, so you can see what the same approach would build for you.
An agency's own site is its hardest client. It has to sell the services, prove we can do the work, and give us a place to test ideas before we recommend them to anyone else.
Say clearly what each service is, who it is for, and what it costs, without making a visitor dig for it.
Be a working example of our web design for local businesses, built the way we would build yours.
Try new page layouts, tools, and local SEO tactics here first, where a mistake costs us and not a client.
Turn a visitor into a call, a quote request, or an audit request on every page, on a phone.
Each of these is something we also build for clients. Follow the links to see the real pages.
Seven service pages, each built around a single offer with its own process, questions, and contact form, so a visitor never has to guess where to go next.
Twenty town pages across Monroe County and nearby, all reachable from our service areas page. This is the same structure we build for contractors who work in several towns.
Interactive tools that answer the cost question up front, including an instant web design quote and a Local Services Ads calculator.
Address, phone, map, and structured data on the pages that need them, so search engines can tell who we are, what we do, and where.
A full FAQ page covering pricing, contracts, and timelines, plus short question sections on each service page.
Regular articles on local search for trades and Poconos businesses in our blog, each one linking back to the service it supports.
A custom theme with no page builder. That keeps pages light and fast, and it means the site belongs to its owner and can move to any host.
Every page has a single job and a single next step. The phone number and the main button are in the same place on all of them.
Pages are assembled from reusable sections, so adding a new service, town, or industry page takes hours and not a redesign.
We write our own WordPress plugins for SEO audits, internal linking, rank tracking, and client reporting, and we run them on this site before using them anywhere else.
service pages, one per offer
service-area pages for local towns
interactive quote and ROI tools
page builders, every template is hand-coded
Everything on this site is something we can build for your business: service pages that answer the questions your customers ask, a page for each town you work in, a quote tool that pre-qualifies leads, and the local SEO groundwork that helps you show up on Google Maps.
When we recommend something, it is because we have run it on our own site and watched what happened. When something does not work here, you never hear about it.
See how this applies to your business on our web design services page, read about our local SEO services, or browse the rest of our portfolio.
Get an estimate in about a minute, or ask for a free audit and we'll show you what your current site is missing.
